LinkedIn’s New Focused Inbox Surfaces More Pertinent Messages

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LinkedIn is upgrading its messaging experience with a brand-new ‘Focused Inbox,’ which intends to minimize spam and surface more appropriate messages.

The next time you login to LinkedIn and open your inbox you’ll see a notification inviting you to “Attempt Focused Inbox.”

Credit: LinkedIn

Clicking the button shown above will instantly filter your messages into two tabs.

Focused Inbox uses AI to determine important messages, which it filters into the ‘Focused’ tab while the remainder are sent out to the ‘Other’ tab.

Considering there’s an AI component included it may take some time for LinkedIn to learn your inbox preferences.

You’ll have the alternative to move messages between tabs, or revert back to the conventional messaging experience if you do not take pleasure in the Focused Inbox.

LinkedIn is making this change in uptick in direct messaging, which the company says is up 20% compared to in 2015.

In an e-mail, a LinkedIn representative states:

“This feature is the latest in a series of enhancements we’ve made to assist members have more productive conversations and connect to opportunities through LinkedIn messaging. With conversations up almost 20 percent since in 2015, we’re seeing more experts on LinkedIn are turning to messaging to connect and engage with each other.”

LinkedIn’s Focused Inbox is now offered worldwide to all users.

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